Custom Web Designing Focused On SEO

Published: 19th May 2011
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Every website, unless you invite no viewers, need to designed in SEO friendly manner. Only a site designed as SEO friendly will find its way to readers or viewers. In the web world search engines dominate the power of directing a user to a website. Based on pre-defined strategies, search engines rank each site in a particular search. Top ranked sites will have most number of visitors. There are several SEO techniques, which could be incorporated in web designing.

SEO or search engine optimization is the techniques to increase visibility of a particular site. SEO, in simplest meaning, is a marketing strategy of websites. Even when conceptualizing a website, the SEO aspects should be considered. Each search engine has its own criteria of ranking a website. The proper ranking helps to provide the worthy information to the users. The SEO techniques can be added to the basic design of the site as well the future updates. Evan a simple picture added on a site can contribute to SEO purpose.


From the very base design itself SEO features are to be added to the site. Keywords play major role in SEO. There should be proper space defined to ad keywords in the future too. If possible, it is great to create a tool to add keywords by the administrator himself.
Search engine spiders do not promote flash files. Search engines pull up a site through the text element in it. By reading the keywords in the text, search engines determine which to select and what to be rejected. Flash files are like images and search engine spiders can’t read the text in flash. In an aesthetic point of view flash looks great, but an SEO focused analysis will not promote flash at all.

Frames are also to be limited in web designs as they hold little value in SEO. Same like flash files, frames are also unreadable by search engine spiders. Another element to be avoided is the images with text on it. Images are never the concern of a search engine. Thus even if you have a keyword or valuable content in the image form, it will be ignored by the search engine spiders.


A site can be designed as SEO focused if you take care of few simple but important aspects. First of all, as told in the previous section, content is the supreme element in SEO. You should have dedicated space to add content on the site. Content should be keyword rich. Another option of adding keyword is creating the source page in an SEO friendly manner. The source page can list out the keywords in search engine readable manner.

Site map is another element that helps the visibility of a site. Incorporate a proper site map in the design. A site map also helps users to navigate through pages easily and perfectly. Search engines usually index a site by the site map.

There are things that can be real nuisance on a website. Multimedia and plug-ins, busy backgrounds, auto play music etc… prevent visitors returning to a portal. Pop up is another distracting feature.
Custom website design company offers excellent websites for affordable rates.

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